Knowledge management is an activity with a holistic nature, focused on actively, consciously and systematically managing knowledge to obtain benefits from it. It is based on continuous learning, through which knowledge is progressively acquired according to needs and in which the acquired experience is internalized to learn.
Knowledge management is based on the principle of rich, deep and open communication and contributes to establishing an excellent awareness of the situation, which allows making the right decisions at all times.
To manage knowledge, it is necessary to be aware of what is needed to know, where and in what form the knowledge that is possessed resides, where and how to generate or acquire the knowledge that is required and not possessed, and be able to use the adequate knowledge at all times in order to achieve the proposed objectives and manage the risks and opportunities that arise in the short term.
What value does it add?
The main benefits of knowledge management in an organization include:
Reduction of adaptation time for onboarding.
Higher market value on a personal level.
Improvement of the personal knowledge base.
Acceleration of organizational learning.
Reduction in duplicate work.
Reuse of internal knowledge.
Reduction of transfer costs.
Greater transparency about processes.
Saving time in the execution of routine tasks.
Application of new technologies.
New products and services.
New business segments.
Increase in the quality of products and services.
Improved communication with customers.
Higher customer retention.
Greater knowledge about customers.
Increase in collection.
Higher market share.
Marketing campaign optimization.
Reduction of administrative costs.
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